Job description

As Editorial Lead & CvD (“Chef vom Dienst”) you are responsible for our content strategy, content creation and distribution. In alignment with our upcoming brand relaunch, you will develop our editorial voice and drive impactful stories from ideation to publication together with your team of English & German writers.

Together, we will invest into high-quality content to position ourselves as thought leaders.

Your key responsibilities

Brand voice & content strategy

• Translate our brand vision, mission and offerings into compelling narratives, publications, and thoughtful content pieces for both online and offline media

• Create and execute a comprehensive content strategy across our channels that resonates with our target audience

• Design campaigns for our brand and content initiatives that help us create buzz, build a community and attract awareness

• Collaborate, commit and contribute to developing the Yatta brand – and our website

High-quality content & thought leadership positioning

• Generate and collect ideas, conduct sophisticated research, and develop creative approaches to write and produce meaningful content

• Develop and follow a clear path of content direction and messaging

• Identify and create content partnerships with industry thought leaders and media partners

Editorial production and distribution

• Build and maintain a content calendar that aligns with campaigns, initiatives, market topics, and current events to create a cadence of content

• Oversee the content development process to guide publications from conception through completion

• Own the distribution and promotion strategy for any content we create

Creative guidance and leadership

• Build, lead and develop a team of English & German native writers

• Provide creative guidance to the team and ensure quality of content and messaging

• Help apply and maintain consistency in accordance with our brand guidelines

• Craft thought leadership pieces as well as copy hands-on with the team

Your qualifications

Education & skills

• A completed university degree in German, American studies, communication, PR, journalism or similar

• Excellent German, both written and spoken, as well as full professional proficiency in English

• Proven track record of leading small editorial teams and providing creative guidance

• 6+ years of related experience in creating and distributing content (ideally for B2B companies, high-growth scale-ups, or in technical journalism)

Personality and way of working

• Strong team and leadership skills without hierarchical thinking

• The willingness and drive to take on the challenge of creating stories in a highly technical and scientific environment that work and inspire

• Passion for developing and writing clear messaging to an international audience

• Interest in trends, topics and technologies from the tech, start-up, and/or software industry

• Self-motivated with an ability to effectively story-mine, generate ideas and create stories

• Willing to roll up your sleeves and dive deep to get the job done

Some quotes that resonate with us

• “Find a group of people who challenge and inspire you, spend a lot of time with them, and it will change your life forever.” —Amy Poehler

• “Talent wins games, but teamwork and intelligence win championships.” —Michael Jordan

• “Hard work beats talent if talent doesn’t work hard.” —Tim Notke

• “Great companies are built in the office, with hard work put in by a team.” —Emily Chang

• “Bring your whole self to work. I don’t believe we have a ‘professional self’ Monday through Friday and a ‘real self’ the rest of the time. It is all professional and it is all personal.” —Sheryl Sandberg